State & Local Public Affairs Communications
Description
General Motors is seeking a Public Affairs Communications Leader to drive state and local storytelling and help execute campaign-style public affairs work across national and local markets.
You’ll shape how GM shows up in key communities by translating enterprise priorities into locally relevant stories across earned, owned, and paid channels. You’ll partner closely with manufacturing communications, policy, and marketing teams to strengthen GM’s reputation.
The ideal candidate is a creative storyteller and strong executor — someone who understands the policy and labor landscape, builds trusted relationships with reporters, and knows how to turn ideas into meaningful coverage.
What You’ll Do:
Lead state and local public affairs storytelling that strengthens GM’s reputation in key communities and helps manage policy and labor-related risk.
Translate GM’s economic, jobs, and manufacturing priorities into consistent, locally relevant coverage across earned, owned, and paid channels.
Execute campaign-style public affairs work in partnership with policy, marketing, and manufacturing communications teams.
Build and sustain strong relationships with reporters in priority labor, manufacturing, and policy markets.
Spot and pitch stories ranging from fast-moving developments to longer-lead features on investment, innovation, and workforce.
Support communications around sensitive local issues with care, speed, and sound judgment.
Track message pull-through and results to refine storytelling and improve impact over time.
Your Skills & Experience:
8-10+ years of experience in communications, public relations, public affairs, or a related field.
Outstanding writing, storytelling, and media relations skills, with a track record of securing impactful, high-profile coverage.
Experience driving state and local media engagement and proactive pitching.
Ability to navigate a large, complex organization and influence senior leaders effectively.
Sound judgment and comfort handling sensitive or high-stakes situations.
Calm, composed, and armed with a sense of humor — our work is serious, but our team likes to have fun along the way.
Compensation:
The compensation information is a good faith estimate only. It is based on what a successful applicant might be paid in accordance with applicable state laws.
The actual base salary a successful candidate will be offered within this range will vary based on factors relevant to the position, as well as geography of the selected candidate.
The salary range for this role is $149,500 - $199,800. The actual base salary a successful candidate will be offered within this range will vary based on factors relevant to the position.
Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.
Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.
GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc.)
This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}.
The selected candidate will be required to travel <25% for this role.
This job may be eligible for relocation benefits.
About GM
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
Why Join Us
We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.
Total Rewards | Benefits Overview
From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.
Non-Discrimination and Equal Employment Opportunities (U.S.)
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.
Accommodations
General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us [email protected] or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
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