Regional Brand Manager
Regional Brand Manager -IL, IN, OH, MO, MI
The Regional Brand Manager for (Select Territory/Subject to change) This role dedicates priority of its efforts to gain new business while managing Key Accounts and distributor partnerships with SalonCentric and/or StateRDA.
Key Responsibilities:
1. Business Development:
o Intrinsically motivated and self-driven to focus on acquiring new accounts in untapped and high-potential markets.
o Leverage data and insights to identify high-potential markets and develop a comprehensive strategy to expand the brand's presence.
2. Sales Strategy and Execution:
o Leverage KPIs to track and refine sales strategies.
o Balance time effectively between developing new business and nurturing existing accounts.
o Track progress using key performance indicators (KPIs) and adjust tactics to optimize results.
o Maintain detailed records of sales activities, account progress, and performance metrics.
o Provide leadership with regular updates, highlighting successes and areas for improvement.
3. Social Media & Communication Skills
o Proficiency in using social media platforms to engage with customers, promote brand awareness and communicate effectively with salons through posts, direct messages and professional content creation.
o Ability to pursue new business and create leads on digital platforms.
4. Distributor Partnership Management:
o Collaborate closely with SalonCentric and StateRDA representatives to align initiatives and optimize growth opportunities.
o Conduct joint training sessions, promotions, and account visits to strengthen partnerships .
5. Educational and Training Initiatives:
o Organize impactful educational events that address the needs of both distributors and salon accounts.
o Act as a brand ambassador, ensuring consistent messaging across all channels.
6. Market Analysis and Competitive Strategy:
o Analyze market trends and competitor activities to identify gaps and opportunities.
o Implement innovative strategies to overcome challenges.
7. Account Support and Retention:
o Provide hands-on support to key accounts to ensure long-term satisfaction and growth.
o Foster strong relationships through regular communication and tailored solutions.
Travel Requirements:
· Extensive travel is required across the Mideast region, including overnight stays.
· Fieldwork constitutes up to 50% of the role.
Qualifications:
· Minimum of 2 years of field sales experience in the beauty or related industry.
· Proficiency in Microsoft Office 360
· Strong ability to manage multi-faceted territories with complex account needs.
· Licensed cosmetologist preferred but not required.
· Proven success in competitive markets with measurable growth results in gaining new business.
· Exceptional analytical, communication, and organizational skills.
Highly qualified candidates should send their cover letter and resume to Jill Bell, Director of Fields Sales at [email protected]
For L’ANZA, Diversity & Inclusion have always been key to our success. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences and backgrounds, who share a passion for improving people's lives.
Job Type: Full-time
Pay: $75,000.00 - $85,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Work Location: On the road
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