Inside Sales/Rental Associate

We're hiring an Inside Customer Sales/Rental Representative at our Saginaw, Michigan store. What does this mean? We want someone who is willing to learn about the Rental and Sales of the construction/farm equipment industry! We will pay to train and guide you along the way so you can handle customers' needs. This role is a pivotal part of our company's sales & Rental strategy, focusing on building strong customer relationships, understanding client needs, and driving sales/rental growth from within the office. There is and opportunity to progression into an Outside Sales position, contingent upon meeting specified performance KPIs.

Your day-to-day tasks can vary from answer incoming phone calls and directing them to the correct department. Helping walk-in customers with basic questions. Intaking customer information and getting it to the outside salesperson promptly. You will work directly with our Sales Team & Rental Team to make sure leads are followed upon.

Inside Sales & Rental Specialist – Saginaw, MI (Full-Time)
Our Saginaw location is currently seeking a full-time Inside Sales & Rental Specialist  for our Saginaw, MI  branch.

What We Offer:

Base pay: $20-22/hour plus unlimited commission potential.

• Paid time off and paid holidays
• Outstanding benefits package, including: employer-paid Medical Insurance, Dental and Vision coverage available
• 401(k) Retirement Plan with employer match
• Company-provided uniforms
• Ongoing paid training and professional development
• Opportunities for growth and advancement within a stable, well-respected company

Primary Job Responsibilities:

Sales & Customer Engagement

• Meet or exceed sales and profitability goals within your assigned territory.

• Proactively generate new business through inbound lead follow-up, outbound calls, emails, and walk-in traffic.

• Greet customers professionally and handle walk-in inquiries with a focus on providing equipment solutions and generating quotes.

• Provide timely follow-up and maintain a strong pipeline of prospects and repeat customers.

Rental Department Support

• Assist rental customers with equipment selection, availability, and rental agreements.

• Coordinate with the rental manager and yard staff to ensure accurate fulfillment and timely turnaround of rental equipment.

• Promote rental solutions to customers when purchasing isn't the right fit, ensuring Carleton remains a one-stop resource.

• Monitor rental fleet condition and communicate service needs to the appropriate department.

Administrative & Reporting

• Answer incoming phone calls and route them appropriately across departments or sales personnel.

• Report weekly sales activity and results to the Sales Manager.

• Maintain and update a customer database for marketing, quoting, and follow-up purposes.

Merchandising & Dealership Image

• Assist in maintaining an organized and professional appearance of the showroom and exterior sales lot.

• Ensure signage, displays, and promotional materials are current and effective.

Cross-Departmental Upselling

• Proactively promote parts, service, and rental solutions to drive overall revenue and deliver a complete customer experience.

Training & Product Knowledge

• Stay current on manufacturer product lines, financing programs, and seasonal promotions.

• Participate in ongoing training (self-directed, on-site, and off-site) to improve product knowledge and sales skills.

Company Representation

• Uphold Carleton Equipment’s reputation and image through professional behavior, appearance, and customer interactions.

Qualifications:

• High School Diploma or GED required
• Positive attitude and desire to work as a team player
• Communication skills in person, over the phone, and digitally
• Efficient Computer Skills; Programs such as Microsoft Office; Navigational & Search
• Willingness to learn and grow!

Be part of a team where your expertise is valued and your career is supported. Apply today and take the next step with Carleton Equipment — where tradition meets innovation in heavy equipment service.

About Carleton Equipment:

Carleton Equipment is Michigan’s Largest Premier Bobcat Dealership , proudly operating 7 locations across the state. Since 1938 , we've been the trusted partner for professionals in the construction, heavy equipment, and forestry industries.
For over 87 years , our success has been built on one simple mission:  Recruit the Best People, Sell the Best Equipment, and Provide the Best Product Support Available.

As Michigan’s oldest construction equipment dealer , we’re a locally-owned and operated company that values relationships—both with our customers and our employees. From our headquarters in Kalamazoo to our teams across the state, we deliver unmatched sales, service, parts, and rental support that keeps Michigan moving forward.

But Carleton is more than a dealership—it’s a place where careers grow. When you join us, you're not just taking a job—you're becoming part of a team that believes in excellence, values your skills, and supports your future . Whether you’re in the field, the shop, or the office, you’ll be empowered with the tools, training, and culture to thrive.

Why Work at Carleton Equipment?

• Stable, Long-Standing Company : Over 8 decades of success and growth

• Opportunities to Grow : Clear pathways for advancement and skill development

• Supportive Culture : A team-focused environment where your voice matters

• Top-Tier Equipment : Work with the industry’s most trusted brands—Bobcat, Develon, Fecon, Kubota

• Comprehensive Benefits : Competitive pay, health insurance, paid time off, and more

• Local Impact : Serve the communities you live in while building a lasting career

If you’re motivated , mechanically inclined , or just ready to work for a company that truly values its people, then it’s time to check out Carleton.

Let’s start the conversation.

What We Look For

At Carleton Equipment, we’re looking for team members who not only bring strong skills to the table but also align with our culture and core values . We believe that every task—big or small—contributes to building customers for life , and we want people who take pride in that mission.

We value individuals with a positive attitude , a strong sense of mutual respect , and a high level of energy that reflects a true passion for excellence . Ideal candidates are driven, reliable, and eager to grow—both professionally and personally.

We also look for those with a high aptitude for their role , and a mindset focused on continuous improvement—those who actively seek out training, embrace learning, and strive to be the best in their field.

If you're looking to join a company where your work matters, your growth is supported, and your contributions are valued, Carleton Equipment is the place for you.

Job Type: Full Time
• Monday-Friday
• 7:00 A.M. - 5:00 P.M.
• Plus overtime when needed

Work Location: In person