Brand Operations & Marketing Manager

🌿 BRAND OPERATIONS & MARKETING MANAGER – MULTI-BRAND CANNABIS
Location: West Bloomfield, MI

Are you a dynamic, strategic leader with a passion for operational excellence and brand growth? DACUT is seeking a Brand Operations & Marketing Manager to lead our multi-brand presence across diverse markets. In this high-impact role, you will oversee field teams, drive operational efficiency, execute innovative marketing strategies, and ensure consistent, measurable brand performance across retail and distribution channels.

This is an opportunity to step into a leadership role where your expertise will influence market growth, strengthen brand presence, and drive lasting recognition.

🌱 Key Responsibilities

Lead & Inspire

• Mentor and manage a team of Field Marketing Coordinators, setting clear performance goals and providing ongoing coaching to drive measurable results.

• Foster a high-performance culture focused on accountability, collaboration, and operational excellence.

Operational Excellence

• Oversee daily operations, streamline processes, and ensure consistent brand execution across all retail and distribution touchpoints.

• Implement standard operating procedures and best practices to optimize efficiency and effectiveness.

Strategic Growth

• Develop and execute business strategies that expand retail presence, grow market share, and increase sales across multiple product lines.

• Analyze sales data, market trends, and competitor activity to identify opportunities for growth.

Marketing Leadership

• Collaborate with internal teams to design and execute brand campaigns , promotional calendars, and field marketing initiatives.

• Ensure all marketing efforts align with overall brand vision and objectives.

Creative Oversight

• Provide direction for graphic design projects, branded assets, and promotional materials , maintaining visual consistency and quality across channels.

• Support minor creative initiatives using Adobe Suite, Canva, or similar tools.

Data-Driven Insights

• Utilize CRM systems, sales reports, and market analysis to forecast trends, evaluate ROI , and optimize marketing and operational initiatives.

Relationship Management

• Build and maintain strong partnerships with retail accounts, distributors, and key stakeholders to maximize market impact.

Project Management

• Lead cross-functional projects from concept to execution, ensuring deadlines, budgets, and performance goals are met.

💼 Experience & Qualifications

• Bachelor’s degree in Marketing, Business, or a related field .

• 7+ years of progressive experience in brand management, operations, or marketing leadership .

• Proven ability to oversee multi-market teams and drive growth initiatives.

• Strong background in both operational oversight and strategic marketing execution .

• Proficiency with CRM systems and data-driven decision-making.

• Hands-on experience managing creative projects or minor design assets (Adobe Suite, Canva, etc. preferred).

• Exceptional leadership, communication, and project management skills .

• Willingness to travel as needed to support teams and brand activations.

🌿 Why Join Us?

• Competitive base salary with quarterly performance-based bonuses .

• Comprehensive health, dental, and vision insurance .

• Opportunity to shape and grow multiple brands in expanding markets.

• A collaborative environment where your operational expertise and creative input are equally valued.

• High-impact role with visibility across operations, marketing, and brand strategy.

🌞 Who You Are
You are a strategic, hands-on leader with the ability to balance operational rigor and creative execution. You thrive in a multi-market environment, enjoy mentoring teams, and are passionate about driving measurable results for brands in the cannabis industry.

📩 READY TO DRIVE BRAND AND MARKET GROWTH?
Bring your leadership, operational expertise, and creative vision to DACUT and help expand our multi-brand presence while delivering measurable impact in the cannabis industry. Apply today.