Marketing Manager

TCR
Detroit, MI

Marketing Manager

The opportunity

The Marketing Manager will be responsible for planning, coordinating, and executing marketing and communication initiatives for TCR in North America. This role will support business growth by strengthening TCR’s brand presence, ensuring consistent messaging, and engaging key stakeholders through events, campaigns, and digital channels.

You will report directly to the Commercial Director and collaborate closely with the global marketing team, adapting the global strategy to the North American market while ensuring alignment with TCR’s brand identity and corporate objectives.

This position is available in the following cities: Detroit (MI), Chicago (IL), Newark (NJ), Boston (MA), San Francisco (CA).

A snapshot of what you will be doing here:

Marketing & Branding:

  • Localize and implement TCR’s global marketing strategy for the North American market.
  • Ensure consistent brand identity across all materials, presentations, and events.
  • Manage the creation of brochures, case studies, videos, and promotional items.
  • Coordinate with local vendors (designers, printers, event organizers) to execute deliverables.

Communication & Content:

  • Draft and publish content for LinkedIn, press releases, newsletters, and presentations.
  • Create engaging customer-facing materials tailored to aviation stakeholders.
  • Monitor communication performance metrics (engagement, reach, visibility).
  • Support internal messaging across the North America team.

Events & Campaigns:

  • Organize TCR’s participation in industry events and trade shows (e.g., GSE Expo, AAAE, ACI).
  • Plan customer dinners, roadshows, and promotional activities.
  • Develop event communication packs (invitations, branded visuals, booth collateral).
  • Oversee logistics to ensure professional brand representation.

Internal Coordination:

  • Serve as the regional marketing liaison for the Americas team.
  • Collaborate with the global marketing team to share insights and success stories.
  • Provide tailored marketing tools to support sales efforts.
  • Track and report marketing effectiveness to regional leadership.

We are looking for an individual who has:

  • Education: Bachelor’s degree in Marketing, Communications, Business, or related field.
  • Experience: 2–4 years in marketing and/or communications, ideally in B2B industries.
  • Skills:

-Strong writing and editing skills in English (Spanish is a plus).

-Experience managing LinkedIn and other social media platforms for professional audiences.

-Event coordination and multi-project management capabilities.

-Creative mindset with attention to detail and strong organizational skills.

-Proficiency in Microsoft Office (PowerPoint, Word, Excel); Canva or Adobe is a plus.

-Familiarity with marketing analytics tools (e.g., LinkedIn Insights) preferred.

We think you will love working with us:

  • Part of a solid and growing international group.
  • A company with short decision lines where our employees are central to the success of the company.
  • An environment where you can develop and grow.
  • A competitive salary, depending on experience.
  • Multiple employee benefits:
  • Medical Health Insurance,
  • Vision Insurance,
  • Dental Insurance,
  • ST & LT disability insurance,
  • Life Insurance,
  • 401k plan after 30 days,
  • PTO increasing up to 20 days,
  • Paid sickness per annum,
  • Job Type: Full-time.
  • UNLIMITED REFERRAL BONUSES.
Posted 2025-10-20

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