Manager, Downstream Marketing - Neptune S & POM
As a Manager, Downstream Marketing, you will be responsible for defining, developing, and implementing the brand strategy for specific products, product lines, lines of business, or on a company-wide campaign basis for our Surgical Technologies business unit.
What you will do:Strategy, Growth & Business Impact
- Lead development and execution of marketing strategy, identifying gaps and driving continuous improvement.
- Define category strategy, challenge assumptions, and guide key investment trade-offs.
- Apply strong financial acumen (P&L, budgeting) to connect strategy to business outcomes.
Customer, Market & Competitive Insight
- Translate customer, market, and competitive insights into actionable strategy.
- Ensure clear articulation of value propositions and key purchase drivers.
- Ensure value propositions are supported by clinical, economic, and market evidence.
- Anticipate market dynamics and evolving competitive landscape.
Commercial Execution & Enablement
- Guide multi-channel commercial strategy and ensure alignment across collaborative partners
- Provide clear, prioritized direction to field teams; support training and communication.
- Advise on forecasting, pricing strategy, and lifecycle (PLCM) considerations.
Performance, Analytics & Optimization
- Establish KPIs and leverage data to evaluate performance and drive continuous improvement.
- Translate analytics into actionable insights and long-term optimization plans.
Leadership & Organizational Impact
- Lead, develop, and hold teams accountable for high performance and results.
- Influence cross-functionally and build strong internal and external partnerships.
- Demonstrate enterprise leadership through strategic decision-making and business impact
- Bachelor’s degree required
- 8+ years of work experience required
Preferred:
- 5+ years of medical device or marketing/sales experience preferred
- 2+ years of people management experience preferred
- Excellent presentation and interpersonal communication skills
- Strong analytical and problem-solving skills
- Ability to manage multiple projects while delivering on established timelines
- Ability to be persuasive in the absence of organizational authority
- Must be able to understand and work within complex interdivisional procedures and policies
- Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)
United States of America Pay Range:
- USN : $118,000 - $196,700 USD Annual
View the U.S. work location and transparency guide to find the pay range for your location.
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