Manager, Downstream Marketing - Neptune S & POM

Stryker
Portage, MI

As a Manager, Downstream Marketing, you will be responsible for defining, developing, and implementing the brand strategy for specific products, product lines, lines of business, or on a company-wide campaign basis for our Surgical Technologies business unit.

What you will do:

Strategy, Growth & Business Impact

  • Lead development and execution of marketing strategy, identifying gaps and driving continuous improvement.
  • Define category strategy, challenge assumptions, and guide key investment trade-offs.
  • Apply strong financial acumen (P&L, budgeting) to connect strategy to business outcomes.

Customer, Market & Competitive Insight

  • Translate customer, market, and competitive insights into actionable strategy.
  • Ensure clear articulation of value propositions and key purchase drivers.
  • Ensure value propositions are supported by clinical, economic, and market evidence.
  • Anticipate market dynamics and evolving competitive landscape.

Commercial Execution & Enablement

  • Guide multi-channel commercial strategy and ensure alignment across collaborative partners
  • Provide clear, prioritized direction to field teams; support training and communication.
  • Advise on forecasting, pricing strategy, and lifecycle (PLCM) considerations.

Performance, Analytics & Optimization

  • Establish KPIs and leverage data to evaluate performance and drive continuous improvement.
  • Translate analytics into actionable insights and long-term optimization plans.

Leadership & Organizational Impact

  • Lead, develop, and hold teams accountable for high performance and results.
  • Influence cross-functionally and build strong internal and external partnerships.
  • Demonstrate enterprise leadership through strategic decision-making and business impact

What you need (minimum requirements)
  • Bachelor’s degree required
  • 8+ years of work experience required

Preferred:

  • ​​5+ years of medical device or marketing/sales experience preferred ​
  • 2+ years of people management experience preferred
  • ​ Excellent presentation and interpersonal communication skills ​
  • Strong analytical and problem-solving skills ​
  • Ability to manage multiple projects while delivering on established timelines
  • Ability to be persuasive in the absence of organizational authority ​
  • Must be able to understand and work within complex interdivisional procedures and policies ​
  • Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)

United States of America Pay Range:

  • USN : $118,000 - $196,700 USD Annual

View the U.S. work location and transparency guide to find the pay range for your location.

Posted 2026-05-27

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