Market Manager - Michigan
Job Description:
In 1972, Chuck Wagner started Caymus Vineyards with his parents, Charlie, and Lorna – a family of farmers with deep roots in the Napa Valley dating back to the 1850s. Today, Caymus Cabernet is one of the region's most celebrated wines. Two of Chuck's children, Charlie and Jenny Wagner, now work alongside him offering a collection of wines sourced from premier winegrowing regions of California and beyond. To learn more about the family and their wines, go to WagnerFamilyofWine.com.
Position Summary:The Wagner Family of Wine is looking for a Market Manager that is a highly motivated, well organized, and self-starting individual. This position is responsible for driving wine sales and new distribution in the prescribed territory, primarily focused on Independent Restaurant and Retailers with additional local chain responsibilities. This position reports to the Lakeshore Regional Manager. Sales and Sales Management Duties:
• Work with Lakeshore Regional Manager to consistently build our business in key account territory
• Own market relationships in top 75-100 accounts in designated account territory
• Enhanced knowledge of local market conditions at distributor and trade levels alike, while building and growing relationships within all channels of trade in the assigned territory
• Maintain an intricate knowledge of the history and philosophy of the Wagner family and their vision and core values for each of our wine brands
• Utilize Targit analysis and key relationships in the market to manage price and promotional integrity of all brands within the portfolio
• Conduct regular distributor sales meetings and training sessions with distributor personnel to ensure the proper execution of marketing strategies within prescribed guidelines
• Build trust, loyalty, and confidence in the marketplace with distributor/accounts and colleagues
• Identify, contact and sell to targeted On/Off premise accounts independently and alongside distributor personnel
• Maintain and track sales interaction, results, follow up through CRM
• Consumer/trade (including retail chain) tastings and demos as necessary
• Monthly reporting (expenses/weekly sales report etc.)
• Execute monthly Sales Goals as directed by Lakeshore Regional Manager
• Other duties and responsibilities as assigned Required Qualifications:
• Strong written and verbal communication skill sets and the ability to clearly and concisely communicate both internally and externally
• Strong grasps of necessary software programs including Targit, Excel, Word, PowerPoint, Nielsen
• Keep management informed of critical information and trends in the marketplace
• Articulate and impactful in group presentations and meetings
• Ability to clearly tell the Wagner Story to key influencers to drive sales
• Bring passion for fine wine with experience in developing and implementing luxury brand building strategies into daily performance
• Live within prescribed territory with proximity to major selling markets
• 80% of time (4 days per week) spent in market, 20% in office (1 day per week)
• Travel to National and Divisional meetings
• Be a solid “team player” and embrace the Wagner Family of Wine culture
• Embrace developmental opportunities with Regional Manager and execute yearly developmental plan
• It is important that our market managers control their destiny through strong account relationships
• 3-5 years of wine industry sales experience required with a distributor or supplier Market Manager Core Competencies:
• Become a Preferred Supplier within Sales Territory
- Build and own strong relationships with territory distributor sales personnel and key account buyers
- Consistently increase account footprint by expanding relationships across the market
- Know your business to be a resource for distributor salespeople and key accounts
• Prioritize all activities that proactively drive sales, protect brand equity, and increase share of mind
- A minimum of 80% time in the field selling
- 10% territory analysis, 5% weekly key account call prep, 5% weekly/monthly admin
• Consistently drive Wagner sales in top 75-100 key high profile accounts in territory
• Effectively communicate market conditions, roadblocks, and opportunities to Regional and Divisional Managers
• Build Wagner Ambassadors inside distributor sales force through constant engagement and support Working Conditions:
• Ability to travel and work weekends. Position preferred to be based within the Greater Detroit Metropolitan area. No relocation assistance is provided. Physical Requirements:
• Operate a desktop computer using keyboard and mouse, employing repetitive arm and wrist motions
• Manual dexterity sufficient to reach and handle items
• Specific vision abilities require close and distance vision
• Sit and stand for long periods of time
• Occasionally bend, stoop, reach, kneel, crouch or climb
• Must be able to lift 50 lbs. Excellent Benefit Package ~ Bonus Potential ~ Equal Opportunity Employer
Annual Salary Range $90-$100K
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