Marketing Specialist

Job Description

Job Description

Company Description

About Us

At Captura Hall, we are passionate about crafting visual stories that resonate and deliver results. Based in Grand Rapids, MI, we specialize in strategic branding, creative design, and integrated marketing solutions that empower businesses to stand out in a crowded market. Our team of forward-thinkers works collaboratively to transform innovative ideas into impactful campaigns. Join us and be part of a company where creativity meets strategy and every voice matters.

Job Description

Captura Hall is seeking a driven and detail-oriented Marketing Specialist to support our growing marketing initiatives. The ideal candidate will be responsible for planning, executing, and optimizing campaigns to enhance brand awareness, generate leads, and support business growth. This position offers the opportunity to work alongside a team of creative professionals and contribute to high-impact projects.

Responsibilities

• Develop and implement marketing strategies and campaigns across multiple channels

• Conduct market research and analyze trends to identify new opportunities

• Collaborate with design and content teams to produce compelling promotional materials

• Monitor and report on campaign performance and ROI

• Assist in the planning and execution of events, product launches, and promotions

• Maintain brand consistency across all marketing efforts

• Support internal communications and marketing project coordination

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field

• 2+ years of experience in a marketing or communications role

• Strong writing, editing, and project management skills

• Proficient in tools such as Microsoft Office, CRM systems, and analytics platforms

• Excellent organizational skills with the ability to manage multiple projects

• Ability to work collaboratively in a fast-paced environment

Benefits

• Competitive salary

• Opportunities for career growth and advancement

• Collaborative and supportive team environment

• Paid time off and holidays

• Health, dental, and vision insurance

• Dynamic and collaborative work environment

• Access to training and professional development programs