ASSISTANT ATHLETIC DIRECTOR / TICKET OPERATIONS

ASSISTANT ATHLETIC DIRECTOR / TICKET OPERATIONS

Position Number: S-3727

Position Summary:

This position is responsible for the overall management and operation of Ticket Central, which includes ticket operations and sales for athletics, performing arts, student life, AND other CMU and community events. Manages day-to-day operations including but not limited to analyzing data, strategic planning, communication with the university community and collaborating with other departments to provide ticketing needs.

Required Qualifications:

Bachelor’s degree.
One year of experience in ticket sales/operations.
Demonstrated knowledge of and work experience with Microsoft Office software.
Successful organization and management of events.
Strong organizational skills with excellent attention to detail.
Excellent oral and written communication skills.
Demonstrated positive interpersonal skills.
Ability and willingness to work evenings and weekends.
Ability to perform the essential functions of the position with or without reasonable accommodation.

Preferred Qualifications:

Experience working with Paciolan ticketing system
Directly related experience in a Division I Athletics Ticket Office.

Duties & Responsibilities:

Reporting to the Associate Athletic Director/Revenue Generation, manages the daily operations of Ticket Central including but not limited to ticket operations and sales for athletics, performing arts, student life, commencement and other CMU and community events.
Develops/maintains strong policies and procedures for ticket operations.
Provides leadership by researching, implementing and managing customer data protection including contact information, payment information, and student account information.
Oversees ticket operations budget development and management.
Creates KPIs and strategic plan for Ticket Central and the role it plays with the University community.
Responsible for building internal and external relationships to ensure highest level of satisfaction from Ticket Central partners and customers to generate revenue for the University and increase attendance.
Serves as campus liaison with ticket system provider Paciolan to make decisions on system upgrades and customer experience enhancements.
Responsible for formulating and achieving revenue goals for athletic ticket and parking sales.
Hires, trains, and supervises Ticket Central staff, and manages staffing levels according to need.
Ensures customer service satisfaction is achieved through product knowledge, research, leadership, and training.
Manages ticketing system and assists with the marketing outreach for campus partners.
Manages the renewal process for all sports including online renewal mailers, payment processing, bill plan processing, and ticket/parking distribution.
Collaborates with Chippewa Athletic Fund on reallocation of seating.
Maintains Paciolan E-venue website to include promotion of events and on-line orders, along with updating ticket and parking information pages for each ticketed sport page.
Analyzes data, prepares reports and completes audits.
Complies with conference, NCAA and University polices and procedures related to internal and external business processes.
Directs customer service initiatives as they relate to ticketing and fulfillment; season ticket renewals and mailings.
Collaborated with Chippewa Athletic Fund to execute priority seating and parking for athletic donors.
Works with compliance department and ARMS to oversee pass list protocol for home and away ticketed athletic events.
Tracks attendance figures and specific promotion to determine success of promotional and marketing strategies.
Responsible for benchmarking athletic ticket prices to make recommendations to Athletic Director and University President on a yearly basis.
Works with Chippewa Athletic Fund to coordinate combined donation and football and men’s and women’s basketball renewals annually.
Assists with technology set up for ticketed events.
Creates and executes operations calendar and timeline for Ticket Central.
Submits official attendance number for all home ticketed events.
Collaborates with other athletic department units on email marketing opportunities.
Collaborates with athletic marketing office to create ticket promotions and new revenue generating opportunities.
Oversee postseason (Mid-American Conference, NCAA , bowl game) ticket operations.
Compiles and disseminates weekly ticket office revenue report.
Other duties as assigned.

Supervision Exercised:

None.

Employee Group: Professional & Administrative -Salary
Staff Pay Level:
Pay Range: $46,000 - $54,000
Division: President
Department: Athletics - External Operations
Position Status: Regular
Position End Date:
Employment Status: Full-Time
FTE: 1.00
Position Type: 12 month
Weekly Work Schedule: Mon-Fri, 8:00 a.m. - 5:00 p.m. / weekends and evenings as required.
Location: Mount Pleasant, MI
Posting Ends:
Open Until Filled: Yes

About the Department:

About CMU:

Central Michigan University has a more than 125-year legacy of preparing students to become leaders and changemakers in their communities and in their personal and professional lives.

We serve nearly 15,500 students on our Mount Pleasant campus, in satellite locations around the state and throughout the country, and through flexible online programs. Many of our approximately 300 undergraduate, master’s, specialist and doctoral programs in the arts, media, business, education, human services, health professions, liberal arts, social sciences, medicine, science and engineering are nationally ranked for excellence.

CMU leads the nation in leadership development programming through our Sarah R. Opperman Leadership Institute, and we are proud to be among only 5% of U.S. universities in the top two Carnegie research classifications. Our faculty work with graduate and undergraduate students in areas such as Great Lakes research, medical innovation, engineering technology and more.

Central is home to 17 men’s and women’s Division 1 sports including football, basketball, gymnastics, baseball, wrestling and more. Our student-athletes achieve great success in competition and in the classroom, capturing Mid-American Conference championships and maintaining an average cumulative GPA of 3.17.

CMU is located in Mount Pleasant, a community that blends the best of small-town living with big-city amenities. It’s part of the culturally varied and vibrant Great Lakes Bay Region that also includes Saginaw, Bay City, Midland and the state’s largest Native American community, centered on the Saginaw Chippewa Isabella Reservation in Mount Pleasant.

Area residents enjoy the mix of outdoor activities, cultural events, shopping and dining options, and family attractions. Other major Michigan destinations and attractions — Lansing, Grand Rapids, Detroit, Traverse City, wineries, beaches, golf and ski resorts, and many more — are within easy reach of the city’s central location in Michigan’s Lower Peninsula.

CMU employees enjoy access to a nationally recognized wellness program along with health care and benefits that exceed regional, state and national norms.
CMU Leadership Standards:

Central Michigan University is a place where we value students and work for their success, where we act as family, and where employees are engaged, appreciated and have extraordinary opportunities to make a difference.

We intentionally maintain and strengthen the hallmark CMU culture that sets us apart from our peers by expecting CMU leaders and employees to model the following Leadership Standards and develop them within their teams.

Please review the Leadership Standards before applying for this position.
Message to Applicants:

Central Michigan University is dedicated to fostering an environment that is reflective of the communities we serve. We are especially interested in highly qualified candidates who will advance and promote CMU’s mission, vision, and leadership standards.

You must submit an on-line application in order to be considered as an applicant for this position.

Cover letters may be addressed to the Hiring Committee.

This position will remain open until filled. The university reserves the right to close the recruitment process once a sufficient applicant pool has been identified. For best consideration, please submit application materials by September 24, 2025.
To apply, visit

CMU is an Equal Opportunity Employer and institution. CMU does not discriminate against persons based on age, color, disability, ethnicity, familial status, gender, gender expression, gender identity, genetic information, height, marital status, national origin, political persuasion, pregnancy, childbirth or related medical conditions, race, religion, sex, sex-based stereotypes, sexual orientation, transgender status, veteran status, or weight.

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CMU does not discriminate on the basis of sex in the education program or activity that it operates, including admission and employment, and is required by Title IX of the Education Amendments of 1972 not to discriminate in such a matter.

Inquiries about the application of Title IX can be made to CMU’s Title IX Coordinator, the US Department of Education’s Assistant Secretary, or both.

CMU’s Title IX Coordinator can be reached at:
Phone: 989-774-3253
Office: 103 E. Preston St.
Bovee University Center, suite 306
Mount Pleasant, MI 48858
Email: [email protected]