Sales Director

Leisure Living
Grand Rapids, MI

Job Description

Job Description

Community Advisor / Sales Representative – Multi-Site

Leisure Living Senior Communities

Position Summary:
The Community Advisor / Sales Representative is a sales professional responsible for driving and producing revenue. The Community Advisor / Sales Representative is responsible for increasing community awareness, establishing strong referral partnerships, and increasing occupancy levels in a multi-site region of our senior living communities. By creating and following a strategic sales plan, the ideal candidate will drive referrals to the community, manage the sales funnel, and create urgency by following a sales process with prospects to achieve revenue goals. This position may require up to 75% regional travel. Community sites may vary based on demand.


Required Experience for Community Advisor / Sales Representative:

  • Previous experience in sales with a proven track record of meeting and exceeding sales goals.
  • Knowledge of the senior market and senior living products is preferred. However, we encourage all types of successful sales professionals to apply!
    Strong communication skills
  • Desire to connect with and serve seniors by matching their needs to our service offerings and successfully move them into our communities.
  • Aggressive sales instinct with the ability to close while maintaining compassion for our customers.
  • Time Management and organizational skills necessary to be effective in a fast-paced environment
  • Must exhibit a high degree of initiative and creativity, sound judgment, and professional ethics.
  • Must possess strong leadership skills to work effectively both independently and as a team.
  • Proficient in Microsoft Office applications and contact management software.
  • Demonstrated aptitude for problem-solving; ability to determine solutions for clients.
  • Strong Interpersonal skills necessary to form business relationships necessary to collectively achieve results


Primary Responsibilities for Community Advisor / Sales Representative:

  • Seeks new opportunities to expand referrals partnerships and community relationships
  • Manages all occupancy and revenue goals for the communities.
  • Utilizes Salesforce to manage sales funnels, conversion ratios and move-in metrics.
  • Complies with Fair Housing and Federal Trade Commission requirements.
  • Seeks new opportunities to expand our growing number of referral sources.
  • Make daily outbound calls to prospective customers in database to schedule visits and tours
  • Provides tours of models or vacant apartments to future residents and referral sources.
  • Consistently follow all established sales processes in order to achieve sales targets.
  • Lead marketing initiatives and events.
  • Serves as an educational resource for residents, care givers and staff members.
  • Promotes the organization in a positive manner and sets the example for organization standards for excellence.
  • Maintains effective communication and cross collaboration throughout the company.
  • Collaborates with site leadership teams to ensure sales targets are achieved through development of strong working relationships and teamwork
  • Lead follow-up support for the portfolio.
  • Coordinates occupancy, goals and resident/prospect information.
  • Prepares and manages all relative reports.
  • Willingness to work a flexible schedule to include evenings, weekends or “non-traditional” work hours as business demands dictate.

Connecting Seniors, Families and Communities

For over 37 years, our senior living communities have served seniors and their families across Michigan, Ohio, Indiana, Iowa, Kentucky, and Tennessee, with each location offering unique services including independent, enhanced, and assisted living, as well as memory care and rehabilitation and skilled nursing. Through forming authentic connections and committing to creating the absolute best experiences each day for our residents and their families, we’ve created a special culture within our communities that allows our employees to do their best work and our residents to shine every day.

Not Just Making Every Day Great. Making Every Minute Great. There are 1,440 minutes in every single day. We aspire to make each one of them an exceptional moment. This philosophy is supported by our 6 powerful, yet simple pillars: Dream Big, Have Courage, Take Initiative, Be Accountable, Give Back & Enjoy it. We strive to fulfill the aspirational yet unattainable goal of creating the absolute best experience with every person, in every interaction, every minute of every day.

It begins with empowering our employees. Every employee, at every level of the company, is expected to perform like a leader. Everyone is encouraged and expected to put the needs of each other above everything else. No one here just “does their job” The mission is to create the absolute best experiences. This emphasis on putting people first has helped us successfully grow for the right reasons.

We have developed an environment that attracts dreamers, adventurers, creators, givers and believers to seek career opportunities with us. We find people who believe that true happiness is only found in the service of others. We want high-performers with diverse skill-sets and big hearts. We treat each other as family and find that close collaboration creates the biggest ideas.

If you love serving others, and are looking for an opportunity to thrive, CommonSail Investment Group and our businesses is your destination.

This classification description is intended to indicate the general kinds of tasks and levels of work difficulty that are required of positions given this title and should not be construed as declaring what the specific duties and responsibilities of any particular position shall be. It is not intended to limit or in any way modify the right of any supervisor to assign, direct and control the work of the employees under her/his supervision. The use of a particular expression or illustration describing duties shall not exclude other duties not mentioned that are of a similar kind or level of difficulty.

Equal Opportunity Employer

Click on glassdoor to see our employee testimonials

#SPSALES

#LeisureLiving

Posted 2026-07-11

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