New Car Sales Manager-Baker Automotive

About Baker Automotive Baker Automotive Group, a rapidly growing, performance-driven organization with multiple locations across West Michigan. We’re committed to creating an exceptional customer experience while developing a winning team culture that values leadership, accountability, and results. We are currently seeking a New Car Sales Manager — a proven leader who can drive volume, maximize gross, and build a high-performing sales team. Key Responsibilities * Lead, coach, and motivate the new car sales team to exceed volume and gross profit goals. * Manage all aspects of new vehicle operations, including inventory, pricing, and sales process execution. * Partner with F&I and Service Managers to maximize total dealership profitability. * Oversee GM program compliance, ordering, allocation, and digital retailing initiatives. * Monitor performance metrics including closing ratios, PVR, CSI, and lead response. * Conduct daily sales meetings, one-on-ones, and ongoing staff development. * Ensure an exceptional guest experience through strong communication and follow-up practices. * Collaborate with marketing to drive traffic through campaigns, events, and online engagement. Qualifications * Minimum 1 years of automotive sales management experience (GM experience preferred). * Proven record of hitting and exceeding sales and gross profit targets. * Strong leadership, coaching, and communication skills. * Working knowledge of CRM systems, vAuto, and GM dealer tools. * Ability to thrive in a fast-paced, team-oriented environment. * Valid driver’s license and clean driving record required. What We Offer * Competitive base salary plus commission and performance bonuses. * Full benefits package (medical, dental, vision, 401k). * Paid time off and training/development opportunities. * Supportive leadership and career growth within a respected local dealer group. * A strong culture built on teamwork, accountability, and performance. Ready to lead one of West Michigan’s top GM dealerships?