Field Marketing Coordinator - Cannabis Retail

🌿 FIELD MARKETING COORDINATOR – CANNABIS INDUSTRY 🌿
Location: West Bloomfield, MI
Employment Type: Full-Time

🌱 About Us

We are a fast-growing, multi-brand cannabis company with a commitment to delivering premium products and innovative brand experiences. Our portfolio spans cultivation, manufacturing, and retail operations, and we are expanding rapidly across Michigan and beyond.

We’re looking for a proactive, dynamic Field Marketing Coordinator to represent our brands in the market, grow our account base, and elevate our in-store presence. This role is perfect for someone who thrives in both relationship-driven environments and results-oriented marketing , with the ability to influence sales, merchandising, and brand awareness directly in the field.

🌟 Position Overview

As a Field Marketing Coordinator, you will act as the face of our brands in the market , blending account development, product merchandising, inside sales support, and promotional execution. You will manage existing accounts, secure new opportunities, and ensure consistent, compelling brand representation across all retail and distribution channels.

This is a hands-on, high-impact role requiring creativity, organization, and a results-driven mindset. You will collaborate closely with marketing, sales, and leadership teams to drive brand growth, market penetration, and sales performance .

🌱 Key Responsibilities

Brand Representation & Market Engagement

• Serve as a brand ambassador , building strong relationships with customers, retailers, and distributors.

• Represent the brand at field marketing events, in-store demos, and promotional activations .

• Maintain a professional, knowledgeable, and approachable presence in every market interaction.

Account Development & Sales Growth

• Identify, pitch, and secure new retail and distribution accounts in your territory.

• Support inside sales efforts by managing inbound inquiries, generating leads, and following up to close opportunities.

• Provide performance reports, market insights, and recommendations to leadership to optimize growth strategies.

Merchandising & Product Visibility

• Ensure in-store product displays, layouts, and promotions are visually compelling and aligned with brand guidelines.

• Monitor inventory presence, merchandising standards, and promotional compliance at all accounts.

• Collaborate with retail partners to maximize product visibility and drive sales .

Data & CRM Management

• Maintain accurate records of leads, sales activities, and customer interactions in CRM platforms.

• Use data to track performance, analyze trends, and inform strategic decisions .

• Ensure timely and accurate reporting on all field marketing activities.

💼 Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field .

• 2+ years of experience in field marketing, sales, or account management , preferably in a regulated or consumer-facing industry.

• Strong interpersonal, communication, and presentation skills .

• Proficiency with CRM platforms (Salesforce, HubSpot, Zoho, etc.) and Microsoft Office/Google Workspace.

• Ability to work independently, manage a flexible schedule, and travel within the assigned territory , including occasional evenings and weekends.

🌟 Preferred Skills

• Experience in merchandising, visual display, or retail activation .

• Knowledge of account management and sales growth strategies .

• Data-driven mindset, with the ability to track, analyze, and optimize performance metrics .

• Passion for cannabis culture, industry trends, and delivering exceptional customer experiences.

🌿 What We Offer

• Competitive base salary with quarterly performance-based incentives .

• Comprehensive health, dental, and vision insurance .

• Opportunities for professional development and career advancement .

• A supportive, collaborative team environment that values creativity, initiative, and results.

🌞 Who You Are

• Motivated, determined, and results-oriented.

• Highly organized with excellent attention to detail.

• A confident communicator and natural relationship-builder.

• Flexible and adaptable, thriving in a fast-paced, evolving industry.

• Passionate about cannabis, brand growth, and delivering exceptional market experiences.
  
  

📩 How to Apply

If you are a strategic, creative leader ready to define the visual and narrative identity of multiple cannabis brands and make a global impact, we want to hear from you. 🌿🔥