CCA Cross Channel Initiatives Manager

General Motors
Warren, MI

Description

DUTIES: Provide oversight of the tools, data, and resources to enable the sales team to drive the business. Responsible for the overall efficiency and effectiveness of the assigned sales organization. Ensure their team aggressively monitors and strives to maintain high levels of quality, accuracy, and process consistency in the sales organization’s planning efforts. Review company data reports and process market trends to build, lead, change company tactics, and increase sales. Produce revenue forecasts and devise methods of making more accurate predictions. Design and implement company sales strategies, working to ensure profitability and continued revenue growth. Monitor the accuracy and efficient distribution of sales reports and other intelligence essential to the sales organization and recommend revisions to existing reports. Provide input to senior leadership in the development and administration of sales incentive compensation programs, training programs, and data management programs. Stay current on company-wide and industry standard methodologies and trends in learning solutions. Mentor, develop, and coach talent. Performs other related duties as assigned. Hybrid Work Policy - 3 days In-office, 2 days remote - Must be able to report to local office. Up to 25% domestic travel required.

REQUIREMENTS: Bachelor’s degree in Business Administration, Computer Engineering, or related field of study. Seven (7) years of experience as a Cross Channel Initiatives Manager, Business Operations Analyst, Retail Marketing Manager, Marketing Analyst, or related occupation. Three (3) years of experience with the following: Data Analytics, including comprehensive reporting, forecasting based on market trends, and data analysis; Business Operations, including understanding and analyzing profit and lost calculations; Dealer Tracking Systems; Financial Analysis, such as profit and loss calculations, Gross profit, Fixed Coverage, and predictive Modelers; Global Automotive Sales, including Automotive Sales and Aftersales to understand market swings and create appropriate sales incentives; Global Automotive Marketing, including knowledge of how various marketing activities affect high/low demand parts, profit margins, associated costs of inventory, and how those variables impact Sales; Dealership Operations, including Dealer variable and fixed operations; and Variable Audience Communications. Two (2) years of experience with the following: Market Research, including understanding market trends and providing calculated predictions through research.

#LI-DNI

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us

We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.

Total Rewards | Benefits Overview

From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.

Non-Discrimination and Equal Employment Opportunities (U.S.)

General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.

All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.

We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.

Accommodations

General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us [email protected] or call us at 1-800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

Posted 2026-06-08

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