Director of Sales and Marketing
A Senior Assisted Living Community in Oakland County is looking for a Full-Time Director of Sales and Marketing. If you have previous sales and marketing experience working within a senior living facility, this could be the job for you! Responsibilities include but not limited to:
- Develop comprehensive marketing and sales strategies aligned with the overall business objectives.
- Create and communicate sales goals and ensure executives are informed on the progress of those goals.
- Develop and execute marketing campaigns, branding initiatives, advertising efforts, and public relations activities.
- Conduct market research to understand customer needs and assess market opportunities.
- Analyze marketing and sales metrics, key performance indicators and other data to measure the effectiveness of strategies and campaigns.
- Set sales targets, establish sales processes, and implement strategies to drive sales growth.
- Monitor sales performance, analyze sales data and identify areas of improvement.
- Bachelor's degree in marketing, business administration, or a related field.
- Experience in leadership or management positions, preferably in marketing or sales.
- Strategic thinking and planning skills to develop effective marketing and sales strategies that align with the organization's goals.
- Excellent communication skills, both written and verbal, to effectively convey marketing messages.
- Project management skills to coordinate and execute marketing campaigns and sales initiatives.
- Experience in senior living communities preferred.
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