Mgr Group Sales

Lensa
Detroit, MI

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Why us?

Shinola Hotel is seeking a Group Sales Manager to create timeless memories and quality experiences for guests and associates alike.

The world’s first Shinola Hotel is Detroit’s new living room. What started as a watch company has transformed into a luxury brand that creates a lasting impact on visitors and locals alike, with products and services uniquely their own. Born in Detroit, the Shinola team has an unwavering commitment to build upon the city’s history and create thoughtfully designed spaces and experiences. Come join the team at Shinola Detroit and experience the artful hospitality this boutique hotel has to offer.

As part of Sage Hospitality Group, we passionately strive to be the best and create excellence in everything we do. We believe in enriching lives one experience at a time. More than a slogan, we empower our employees to make positive impacts on the communities in which we live and work. By providing genuine service we build relationships with our guests and value for our shareholders, and we create unforgettable experiences.

We are looking for independent thinkers. Those who harness their entrepreneurial spirit so that it breaks preconceived notions. We’re not afraid to forge our own path. After all, it’s what industry leaders do. That’s why we welcome risk takers and creative spirits alike. No matter your daily role, Sage recognizes that your success is about more than the work you do—it’s really about who you are, which is why we invest in your personal and professional growth. We hope you consider joining us!

Job Overview

Meets and exceeds revenue goals by developing new group accounts and growing current hotel accounts in a profitable and win-win selling approach.

FOCUS MARKETS: SMERF and Small Corporate guest room blocks.

Responsibilities

Direct Sales:

  • Targets results-oriented high revenue potential sales calls to ensure a successful direct sales program, in accordance with goals established by department budget and marketing plan.
  • Must have own reliable transportation and possess a valid state driver’s license in order to make sales calls.
  • Key Account Management: Maximizes current hotel key accounts by identifying and capturing those that offer revenue growth.
  • Achieves a minimum of 90% of productivity goals and 100% of activity goals, as established by management.

New Account Development

  • Captures competitor's accounts through networking, research and reader board surveys in order to target and solicit those most probable to generate new business.
  • Acquires referrals from existing accounts: Follows up on all leads within 48 hours of receipt in an effort to create new business for the hotel, and, when appropriate, sends leads to other Sage hotels.
  • Plans and implements an on-going Targeted Account Development "target list" in order to create new revenue and acquire valuable hotel contacts, and contracts.
  • Continually targets and prospects for new business through prospecting, individual creativity and innovation.

Yield Management

  • Utilizes yield management techniques by profitably negotiating room rates and function space commitments in order to enhance the hotel's financial performance.
  • Account Service and Management:
  • Maintains well-documented, accurate, organized and up-to-date file management system in order to serve client and employer in the most expedient, organized and knowledgeable manner.
  • Develops strong customer relationships through frequent communication and the use of professional, courteous and ethical interpersonal interaction.
  • Develops customer profiles and maintains an effective trace system, including trace dates and references, in order to best meet client needs, resulting in superior account service and increased revenues.
  • Promptly follows-up on all customer needs and inquiries in an efficient and expedient manner.

Product Knowledge

  • Conducts research, surveys, personal investigation and studies market place and territory in order to effectively capitalize on the hotel's strengths and competitor's weaknesses and capabilities.

Time Management

  • Focuses on revenue-producing activity and maximizes selling time by dedicating a minimum 80% work time on direct sales efforts.
  • Professionalism: Controls expenses while traveling on the property's behalf in order to minimize department and hotel costs.
  • Represents themselves, the hotel and Sage Development Resources, Inc. with the highest level of integrity and professionalism, a service-focused approach, and a caring, sincere attitude at all times.
  • Exhibits a positive and involved team attitude to all hotel departments and maintains open communications with all co-workers for the best overall performance of the hotel.
  • Displays a neat, clean, and business-like appearance at all times.

Qualifications

Education/Formal Training

Minimum of high school diploma or equivalent. College degree preferred.

Experience

Two years minimum in Hotel Sales experience required.

Knowledge/Skills

  • Requires knowledge of general sales techniques.
  • Requires yield management experience.
  • Requires highly developed customer service skills.
  • Requires ability to hear, speak, read and write English fluently.
  • Requires 12th grade level mathematics, spelling and reading skills.
  • Requires effective business writing skills.
  • Must be able to meet clients on and off premises, to tour property and attend functions, to climb stairs, use door keys and operate basic office equipment.
  • Vision to read fine print and computer screens, to see colors, to observe rooms in poorly lit conditions.
  • Understand and follow verbal/written instructions.
  • Work on more than one task at a time.
  • Develop strong internal and customer relationships.
  • Set and manage priorities and plan activities in advance.
  • Solve problems and make sound business decisions. Respond to coaching, feedback and training.
  • Strong and effective sales skills.

Physical Demands

The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Bending/kneeling - repeated bending and kneeling required while filing
  • Mobility - must be able to reach all areas of hotel to assist clients. Occasional standing. Occasional carrying and lifting of files and office items up to 25 lbs.

Environment

General office and hotel environment

Benefits

  • Comprehensive Health Care Package including: medical, dental, and vision insurance
  • Retirement Plan Options: eligible to participate in the Company’s 401(k) and/or Roth program with employer matching.
  • Medical Savings/Spending Plans: Health Savings Account (with employer contribution) and Flexible Spending Accounts
  • Employer Covered Life and AD&D insurance with supplemental options.
  • Employee Assistance Program
  • Pet Insurance
  • Great discounts on Hotels, Restaurants, and much more.
  • Eligible to participate in the Employee Referral Bonus Program. Up to $1,000 per referral.

ID: 2026-30103

Position Type: Regular Full-Time

Property : Shinola Detroit

Outlet: Hotel

Category: Sales & Marketing

Address : 1400 Woodward Ave

City : Detroit

State : Michigan

EOE Protected Veterans/Disability

If you have questions about this posting, please contact [email protected]
Posted 2026-01-31

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