Regional Marketing Manager - Americas

Hello potential future colleague!

The original wedge-locking company that started in a red barn in Mattmar, northern Sweden, back 40 or so years ago has grown into the global industry leader in bolting and engineering solutions, at a rate such that we need more colleagues for our mission to make the world a safer place.

Most don’t devote a thought to bolts loosening – but we do. Every minute. Every hour. All day. All Year. Our promise to build connections that last goes beyond manufacturing the best bolting technologies to expert support and pioneering digital solutions.

Are you excited to help shape the future of industrial innovation? As a Regional Marketing Manager for the Americas, you will play a vital role in delivering impactful marketing strategies for the Tensioning Business Unit (BU). This is your opportunity to plan and execute localized campaigns, focus on key target markets, and align marketing activities with global objectives to generate leads, increase engagement/awareness, and positively impact business growth.

In this role, you’ll work closely with BU leadership, regional sales teams, and Group Marketing, ensuring smooth collaboration and local relevance. You’ll leverage Asana, our project management platform, to manage multiple campaigns and projects, all while contributing to the success of renowned technologies like Superbolt and Boltight.

This role that will be based at our Clinton, PA facility near the PIT Airport. Relocation is not being offered for this position.

Your profile consists of the following areas of experience, knowledge, and responsibility:

Regional Leadership & Team Management

• Lead, coach, and develop a regional marketing team covering North and South America

• Set clear goals, manage workload distribution, and ensure strong collaboration across countries

• Foster a culture of accountability, creativity, and continuous improvement

• Align team activities with BU strategy, sales priorities, and Group Marketing direction

Regional Marketing Strategy & Execution

• Execute localized marketing plans that support regional commercial goals

• Prioritize markets and campaigns based on revenue potential, sales input, and BU strategy

• Ensure marketing activities across the Americas are aligned, consistent, and regionally relevant

Campaign Development & Localization

• Plan and run regional campaigns across key industries and applications

• Localize global campaigns, messaging, and creative assets for the Americas market

• Ensure campaign execution meets brand guidelines and performance expectations

Product Launch Support

• Partner with BU and product management teams to coordinate regional product and solution launches

• Adapt launch materials to local market needs and drive adoption with sales teams

Digital Marketing & Demand Generation

• Working with Digital Marketing team, create and optimize digital campaigns (SEO/SEM, paid media, email, social) to drive qualified leads

• Partner with the Marketing Automation Specialist to implement nurture workflows and segmentation

• Improve regional digital presence and monitor performance across all channels

Event & Trade Show Management

• Own regional exhibition and event execution: planning, logistics, budgeting, and post-event follow-up

• Collaborate with sales to select meaningful events that deliver measurable ROI

• Nurture trade show leads into a marketing and sales funnel to measure and increase impact

Sales Enablement & Collaboration

• Provide regional sales teams with localized collateral, presentations, case studies, and tools

• Ensure strong communication loops with sales to gather insights and optimize marketing activities

• Support regional distributor partners with approved marketing assets and guidance

Market Insight & Competitive Awareness

• Track regional industry trends, competitor activity, and customer needs

• Identify opportunities for targeted campaigns, partnerships, and regional growth initiatives

Project & Workflow Management

• Use Asana to manage projects, timelines, briefs, and cross-functional coordination

• Ensure timely delivery of campaigns, assets, and events across all countries in the region

Performance Measurement & Reporting

• Track KPIs, campaign results, lead flow, and ROI across the Americas

• Provide actionable recommendations to improve performance and inform BU strategy

• Ensure leadership visibility into regional marketing impact
  

This list is not all inclusive and may include other duties as assigned and necessary for the operation and management of the business.

Requirements & Desired Characteristics:

• Bachelor’s degree in Marketing, Communications, or a related field, with a minimum of five (5) years of B2B marketing experience, preferably within an industrial, technical, or international setting.

• MBA or other relevant master’s degree preferred

• Strong communication skills: Fluency in English required; Spanish or Portuguese is a plus

• Hands-on experience with CRM systems (e.g., Microsoft Dynamics) and digital marketing tools (SEO/SEM, social media, email marketing)

• Experience managing trade shows and regional events

• Strong project management skills, preferably with experience using Asana

• Creative mindset and attention to detail; familiarity with Adobe InDesign or Photoshop is an advantage

• Self-motivated, collaborative, and comfortable working cross-functionally across cultures and time zones

• Analytical approach to measuring campaign effectiveness and leveraging insights for continuous improvement

• Must be willing and able to travel up to 30% as needed.

Why You’ll Love It Here:

• Global Impact, Local Expertise: Work within a global leader in bolting solutions, making an impact in the Nordics and South Europe – as well as in the company as a whole – while collaborating across regions and departments.

• Collaborative, Innovative Culture: Join a team that encourages creativity and idea-sharing to solve challenges and drive growth.

• Opportunities for Development: Enjoy access to resources, training opportunities, and an encouraging, flexible environment that promotes personal and professional growth.

• Modern and spacious office in the Greater Pittsburgh Area

• Hybrid work schedule

• Top tier health benefits, PTO, company holidays, 401(k) with company match, Paid Parental Leave, and so much more.

Nord-Lock Group as an employer

Nord-Lock Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.

How to apply

Please apply with your CV and cover letter as soon as possible as we are reviewing candidates continuously.

About Nord-Lock Group
Nord-Lock Group is a global leader in bolting and engineering solutions. Our people are experts in the lifecycle of secure bolted joints, innovators at the forefront of digital solutions and committed to doing business with respect for people and planet. Our brands are all at the forefront of their respective technologies: Nord-Lock® wedge-locking washers, Superbolt® mechanical tensioners, Boltight® hydraulic tensioners, Expander® System pivot pins, and Energy Bolting safety-critical fasteners.

Nord-Lock Group is owned by the Nasdaq OMX Stockholm-listed company Investment AB Latour and employs 800 people in over 30 countries across the globe. .