Web Producer (per diem)
Paramount Global CBS Detroit is seeking an experienced journalist to join our fast-paced news team as a per diem part-time Digital Media Producer. This is an editorial position. The ideal candidate has unwavering news judgment. The person also must possess strong news writing and copy-editing skills, the ability shoot video, and identify digital story trends. Candidates must be detail oriented and work well under pressure to meet demanding deadlines. The primary goal is to create engaging content to assist with building site traffic and growing social media reach. Prior experience in a newspaper, online or television newsroom is required. This job requires flexible hours, including working weekends and evenings.
PRIMARY ACCOUNTABILITIES:
CBS Detroit digital media producers must possess a thorough understanding of online audience habits and audience acquisition strategies, including but not limited to:- Strong journalistic skills including news judgment, research, writing and editing.
- Ability to shoot, edit video and optimize for all digital platforms, including our website and social media.
- How to use SEO strategies in building headlines, stories, galleries, multimedia posts, etc.
- Experience with multiple social media platforms on behalf of a brand or publication. Proven success driving traffic and brand through these platforms.
- Successful execution of visual strategies to program compelling section fronts.
- Understanding of basic web analytics and how to apply them.
CORE COMPETENCIES:
CBS Detroit Digital Media Producers are expected to apply the above concepts in the following parts of their job:- Recognize and produce compelling text and video content into multimedia posts for cbsdetroit.com and social media platforms.
- Help coordinate digital assignments between the CBS Detroit reporters and producers. Clear communication, teamwork, and attention to detail are essential.
- Execute effective, company compliant messaging on social media, text and email platforms.
- Program website section fronts to engage digital consumers.
- Make sure all daily content production is optimized using SEO strategies.
- Track daily web analytics and social trends and respond accordingly.
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