Sales Coordinator

Park Place Hotel
Traverse City, MI

Role and Responsibilities The Sales Coordinator will provide sales support to the Sales Department. The coordinator will be responsible for group room block management, group reservations, contract and sell events, and customer follow up. The Sales Coordinator will maintain files, systems, and communication to other departments as directed. Assist other departments with activities that support hotel sales efforts. Assist guests as needed to ensure a quality guest experience. Duties are listed below but not limited to these singular functions.

  • Answer incoming telephone calls and respond accordingly (high volume) and qualify clients’ needs and specifications. Redirect such communications for follow-up by the appropriate person.
  • Enter in room blocks in PMS system & Group reservations.
  • Book wedding room blocks where events are held off site.
  • Help build BEOS
  • Book day events with less than 50 guests.
  • Create resumes on a weekly basis and distribute to the appropriate departments
  • Monitor and distribute sales leads coming in from all outside sources.
  • Conduct site visits and greet clients when necessary.
  • Complete required weekly, monthly, annual reports as needed.
  • Run sales, catering and meeting services reports, including contracts, proposals, and client correspondence. Assist with data entry of leads and/or RFP bids and redirect as needed. Complete month end reports for group sales, catering and meeting services.
  • Maintain inventory of Sales collateral, supplies and amenities.
  • Maintain office equipment.
  • Oversee database management.
  • Maintain Negotiated Account Rate & Production History, mailing lists, and account files.
  • Perform other duties, as required, related to sales systems or hotel operations.
Required Qualifications and Experience Two years of Administrative Assistant experience in a Sales environment preferred or two years of hotel catering or guest services experience. Grooming – All team members must maintain a neat, clean, well-groomed, and professional appearance as outlined in the Team Member Handbook. Preferred Skills
  • Ability to communicate clearly in English verbally and in writing with customers and hotel staff.
  • Skilled typing with speed and accuracy.
  • Must be able to multitask and prioritize departmental functions to meet deadlines.
  • Knowledge of correct grammar, spelling, and punctuation.
  • Proficient in Microsoft Office products and other computer programs.
  • Ability to manage multiple priorities in a deadline-oriented environment.
  • Maintain regular attendance in compliance with hotel standards, as required by scheduling, which will vary according to the needs of the hotel. Attend all hotel required meetings and training.
Working Conditions and Physical Effort Position requires ability to sit or stand for extended periods of time. Must have the ability to lift 40lbs.

Posted 2025-10-16

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