Inside Sales Associate

Job Description

Job Description

Job Title: Inside Sales Associate

Company: Security Equipment Supply, Inc. (SES)

Location: Grand Rapids, MI

Job Type: Full-Time | Non-Exempt

About Security Equipment Supply (SES)

Security Equipment Supply (SES) is a second-generation, family-owned distributor of low-voltage electronics. Since 1982, we've grown to 16 locations across 11 states, delivering trusted solutions in access control, fire and life safety, surveillance, home entertainment, and more.

We’re in a transformative phase—modernizing operations, investing in technology, and enhancing customer and employee experiences. SES is committed to growing talent from within and creating meaningful career paths across the organization. Most roles are hybrid, providing flexibility while driving impact.

At SES, we don’t just work here — we care for what we’ve built and the people we work with.

Live the SES Way: Family • Respect • Celebration • Excellence • Integrity

Work the SES Way: Curiosity • Fun-Loving Spirit • Commitment to Growth

Position Overview

Live the motto of “The Difference is the Way We Do Business” by serving existing and potential customers through facilitating sale of products / solutions and maintaining up to date industry knowledge. Always represent SES by providing exceptional customer service whether over the phone, by email, through our eCommerce channel, or in person. Seek to help our customers grow their businesses profitably, while increasing throughput to help SES attain our goals.

What You’ll Do

• Maintain / support existing business relationships with current customers and establish, develop, and build relationships with prospective customers to grow and generate incremental business for SES’s products/services.
• Make outbound calls and / or in-person visits to existing and prospective customers within assigned area / territory on a regular basis. Follow up on leads in a timely fashion.
• Touch base with customer / prospect monthly, or more frequently as determined by our business with their organization.
• Achieve personal sales and gross margin goals as set by the Branch Manager and approved by the Sales Manager. Actively participate in the available commission plan(s) / variable compensation structures.
• Use Relationship Management (RM) to track existing and facilitate conversion of potential customers into customers.
• Consistently follow up on open quotes and orders.
• Resolve customer complaints by investigating problems; developing solutions; and making recommendations to management.
• Follow established credit policies/procedures including PCI compliance to protect our customers and SES.
• Coordinate sales effort with Sales Management, Marketing, Accounting, and Logistics.
• Maintain up to date industry expertise and grow product knowledge through continuous training provided by SES and SES approved partnerships.
• Maintain regular, open communication with the Branch Manager in regards to any growth prospects, lost opportunities/business, customer service related opportunities, challenges, or issues.
• Ensure all company policies and procedures are followed and violations are reported to the Branch Manager and/or the appropriate Administrative Manager.
• Maintain a safe, secure, and clean working environment.
• Comply with any reasonable management request.
• Contributes to team effort by pursuing outlined goals for Branch of the Year contest
• These goals are aligned with pursuing “The Goal” of increasing throughput, decreasing operating expense, and improving cash flow for the organization.
• Communication and coordination with logistic support and CRS as appropriate about customer orders, repairs, and returns.

Required Skills

• Oral and written communication/comprehension
• Problem sensitivity
• Deductive and inductive reasoning
• Thorough understanding and application of ERP and RM systems
• Possess the ability to work collaboratively and autonomously
• Project/time management
• Responsiveness and follow-through with customers
• Basic knowledge of Microsoft suite of products

Required Education and Experience

• Associate degree or equivalent combination of education and experience in the field of sales, outside sales, SES experience and / or business development
• Three years of related experience or equivalent combination of education and experience in the field of sales, outside sales, SES experience and / or business development
• Should have or seek to obtain a thorough understanding of low voltage products and solutions
• A commitment to always providing exceptional service

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without reasonable notice.

Work Environment

This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, and standard software suite(s), such as the ERP (Enterprise Resource Planning) system, and the Microsoft Suite of products.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is occasionally required to stand, walk or sit; use of hands and fingers, handle or feel objects, tools or controls; reach with hands and arms; climb stairs; balance; stoop, kneel, crouch or crawl; talk or hear; taste or smell. The employee must occasionally lift and/or move objects up to twenty-five pounds. Specific vision abilities required by the job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.

Why Join SES?

• Competitive compensation: market-aligned salary + performance incentives
• Profit sharing & retirement: SEP IRA contributions and annual profit-sharing bonuses
• Health benefits: affordable medical, dental, and vision plans
• Career growth: ongoing development, advancement opportunities, and a promote- from-within culture

Next Steps

As part of our hiring process, we invite you to complete a brief personality survey to help us understand how you work best.

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Be part of a growing company where your work matters, your growth is supported, and your success is celebrated.