Community Marketing Liaison

Lansing Opco LLC
Lansing, MI

Job Description

Job Description

Community Marketing Liaison

MediLodge is proud to have received the 2023 Michigan Employer of the Year Award through the MichiganWorks! Association!

Are you looking for a rewarding career and a stable company to call home? MediLodge is looking for an enthusiastic Community Marketing Liaison to join our team! Are you an experienced individual who prides yourself on building relationships with local hospitals and the community to increase census? Do you enjoy working with residents, their families, and your admissions coordinator to ensure a smooth transition will occur? We invite you to apply! MediLodge is looking for a Community Marketing Liaison to support census growth of 5 facilities in the Lansing Area.

Why Choose MediLodge? No matter where you reside or consider relocating to, we are the largest provider of skilled nursing long-term care and short-term rehabilitation services with 50 centers located throughout Michigan.

Summary : The Admissions Director manages the facility inquiry and admission process and provides customers with facility-related information via, personal visits/assessments, presentations, facility tours, and follow-up. Coordinates and implements effective community education programs.

Qualifications:

Education:

  • Associate and/or bachelor’s degree in business/communications field preferred.
  • Two years equivalent experience in the Long-Term Care Industry in lieu of degree.
  • Previous healthcare admissions/community relation’s experience preferred.
  • RN Preferred

Experience:

  • Two years of experience in a Long-Term Care admissions or community education position. A background in community education is preferred.

Job Functions:

  • Responds to inquiries from hospital discharge planners, families, and other referral sources. Manages the inquiry process professionally, timely and with appropriate follow-up.
  • Manages the admission process by maintaining updated bed availability and facility services information
  • Conducts facility tours and effectively manages occupancy levels and census/premium mix enhancement.
  • Makes discharge calls to hospital discharge planners, medical, insurance, legal and financial professionals, and other community contacts. Develops and maintains relationships to advise referral sources of bed availability and new products and services.
  • Spends at least 50% of time outside the facility on community education activity generating referrals and admissions.
  • Participates in daily stand-up meetings to alert department heads and building staff of projected admissions, and to be made aware of bed changes, and upcoming discharges.
  • Maintains a close working relationship with the Director of Nursing (DNS) and the Business Office Manager (BOM) to assure appropriate and efficient decisions about prospective admissions.
  • Inputs daily referral source and admission data into the automated referral system.
  • Coordinates the development and implementation of admission plans; serves as chairperson for weekly Census Development meetings.
  • Maintains a working knowledge of Federal and State regulations and reimbursement guidelines (Medicare and Medicaid). Assists with managed care referral process.
  • Maintains a database of medical contacts/community resources along with knowledge of industry trends and legislative/regulatory issues and communicates this information to facility staff and community contacts.
  • Develops and implements special events and presentations targeted at community education, establishing, and maintaining status for the facility as the expert on skilled nursing, specialty programs, and rehabilitation care in the community.
  • Monitors and evaluates customer satisfaction with current and former patients, their families, and referral sources and shares results with the management team and others as appropriate to develop action plans as needed.
  • Supervises Admission’s staff.
  • Performs other duties as assigned.

Knowledge/Skills/Abilities:

  • Knowledge of or ability to learn reimbursement programs.
  • Ability to communicate professionally and effectively with residents, their family members, referral sources and all levels of the organization both orally and in written form.
  • Strong organizational skills.
  • Skilled at making presentations/public speaking.
  • Able to work independently, self-motivated and goal oriented. Demonstrates self confidence.
  • Ability to establish and maintain working relationships with multiple and varied people and organizations.


Healthcare and Specialty Benefits:

  • Effective 2024 we are pleased to offer our full-time employees a variety of medical coverage options through Anthem Blue Cross Blue Shield.
  • Affordable Medical, Prescription Drug, Dental, and Vision insurance benefits through leading insurance providers to meet your healthcare needs and preferences for you and your family.
  • We know your pet is family too! Three Pet Insurance options available to choose from.
  • We provide an intercompany Employee Benefits Concierge to assist you in navigating and maximizing your benefits, should you have any questions.
  • Flexible pay options; get paid daily, weekly, or bi-weekly with pay advances through UKG Wallet
  • Company paid vacation days with rollover option and sick time.
  • Employee Assistance Program
  • Excellent career advancement opportunities
  • Tuition Reimbursement and Student Loan Repayment programs
  • Company Paid Life Insurance
  • 401K retirement program
  • Health Saving Account (HSA), Flexible Spending Account (FSA), and Dependent Care FSA.
  • Unlimited Referral Bonuses and more!

Achieve your success with us! Apply Today!

Posted 2025-08-05

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