Salesforce Account Engagement Consultant

Position Description:

CGI is seeking a Salesforce Account Engagement Consultant with expertise in Salesforce Marketing Cloud Account Engagement (formerly Pardot) to help our telecom client design, implement, and optimize marketing automation strategies. This role requires a strong understanding of marketing operations, lead management, and Salesforce CRM integration to deliver measurable business outcomes.


This role can be performed at the CGI office in Atlanta, GA or Charlotte, NC. A hybrid working model is acceptable.

Your future duties and responsibilities:

Consulting & Strategy
. Partner with clients to understand their marketing goals and translate them into actionable Account Engagement solutions.
. Develop and implement lead nurturing, scoring models, and segmentation strategies.
. Advise on best practices for marketing automation, campaign management, and reporting.
. Act as the internal advocate on Marketing Technology (Martech) discussions, ensuring campaign and lead management goals are represented when changes are made to the Account Engagement platform.
. Documentation of SFAE to SFDC processes and documentation of SFAE lead to opportunity processes.
. Implementation & Configuration
. Configure Account Engagement features including automation rules, engagement programs, dynamic content, and custom redirects.
. Integrate Account Engagement with Salesforce CRM and other third-party tools.
. Ensure proper data hygiene and synchronization between systems.
. Create and manage Account Engagement email journeys, email templates, and campaign workflows.


Optimization & Reporting
. Monitor campaign performance and provide actionable insights to improve ROI.
. Create dashboards and reports on marketing and sales alignment.
. Conduct audits and recommend enhancements for existing Account Engagement setups.
. Develop and maintain Account Engagement dashboards to track email campaign performance and lead generation metrics.
. Lead management and reporting in SFDC.


Training & Enablement
. Deliver training sessions and documentation for client teams.
. Stay updated on Salesforce releases and new Account Engagement features.

Required qualifications to be successful in this role:

. Proven experience with Salesforce Account Engagement (Pardot) and Salesforce CRM.
. Strong understanding of B2B marketing automation, lead lifecycle, and demand generation.
. Experience with HTML/CSS for email templates and basic JavaScript knowledge (preferred).
. Familiarity with data management and segmentation.
. Hands-on experience in email creation and management, including building journeys and templates with Account Engagement.
. Experience in lead lifecycles in both SFAE and SFDC.
. Excellent communication and client-facing skills.


Other Information:
CGI is required by law in some jurisdictions to include a reasonable estimate of the compensation range for this role. The determination of this range includes various factors not limited to skill set, level, experience, relevant training, and licensure and certifications. To support the ability to reward for merit-based performance, CGI typically does not hire individuals at or near the top of the range for their role. Compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range for this role in the U.S. is $62,900.00 - $167,200.00.


CGI's benefits are offered to eligible professionals on their first day of employment to include:
. Competitive compensation
. Comprehensive insurance options
. Matching contributions through the 401(k) plan and the share purchase plan
. Paid time off for vacation, holidays, and sick time
. Paid parental leave
. Learning opportunities and tuition assistance
. Wellness and Well-being programs

Skills:

• JavaScript

What you can expect from us:

Together, as owners, lets turn meaningful insights into action.


Life at CGI is rooted in ownership, teamwork, respect and belonging. Here, youll reach your full potential because


You are invited to be an owner from day 1 as we work together to bring our Dream to life. Thats why we call ourselves CGI Partners rather than employees. We benefit from our collective success and actively shape our companys strategy and direction.


Your work creates value. Youll develop innovative solutions and build relationships with teammates and clients while accessing global capabilities to scale your ideas, embrace new opportunities, and benefit from expansive industry and technology expertise.


Youll shape your career by joining a company built to grow and last. Youll be supported by leaders who care about your health and well-being and provide you with opportunities to deepen your skills and broaden your horizons.


Come join our teamone of the largest IT and business consulting services firms in the world.


Qualified applicants will receive consideration for employment without regard to their race, ethnicity, ancestry, color, sex, religion, creed, age, national origin, citizenship status, disability, pregnancy, medical condition, military and veteran status, marital status, sexual orientation or perceived sexual orientation, gender, gender identity, and gender expression, familial status or responsibilities, reproductive health decisions, political affiliation, genetic information, height, weight, or any other legally protected status or characteristics to the extent required by applicable federal, state, and/or local laws where we do business.


CGI provides reasonable accommodations to qualified individuals with disabilities. If you need an accommodation to apply for a job in the U.S., please email the CGI U.S. Employment Compliance mailbox at [email protected]. You will need to reference the Position ID of the position in which you are interested. Your message will be routed to the appropriate recruiter who will assist you. Please note, this email address is only to be used for those individuals who need an accommodation to apply for a job. Emails for any other reason or those that do not include a Position ID will not be returned.


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All CGI offers of employment in the U.S. are contingent upon the ability to successfully complete a background investigation. Background investigation components can vary dependent upon specific assignment and/or level of US government security clearance held. Dependent upon role and/or federal government security clearance requirements, and in accordance with applicable laws, some background investigations may include a credit check. CGI will consider for employment qualified applicants with arrests and conviction records in accordance with all local regulations and ordinances.


CGI will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with CGIs legal duty to furnish information.