Immunization Specialist, Portfolio - Traverse City, MI
Site Name: USA - Michigan - Traverse City
Posted Date: Jan 12 2026
Territory to include, but not limited to: Traverse City, MI
Role Overview:
For more than 140 years, GSK has pioneered novel research methods and technologies to help protect people from infectious diseases. Our vaccines portfolio of more than 20 marketed vaccines is the broadest in the industry, helping to protect people throughout their lives. We believe prevention, at scale and impact, is the best health investment for society, patients, and the economy. Vaccine-preventable diseases are a significant burden on society and healthcare systems; approximately $1 trillion in productivity is lost each year due to preventable conditions. This includes the impact from the 330,000 older adults hospitalized globally each year with RSV, the approximately 1 in 3 people who will develop shingles in their lifetime, and the 3-11% of people infected with seasonal influenza each year. Our portfolio will reach over 1 billion people globally this decade. Each year, about 40% of children globally receive a GSK vaccine and GSK is well-placed to lead in the growing adult immunization market. GSK’s US vaccines business is designed to support the unique needs of the customer base in the given geography. There are multiple customer-facing roles, each with unique customers/call points, but all dependent upon a high degree of collaboration.
Position Summary:
The Hybrid Immunization Specialist (IS) plays a pivotal role in driving healthcare provider (HCP) engagement and vaccine uptake across Adult and Pediatric customers. The IS educates HCPs and their office staff on disease prevention and GSK’s vaccine portfolio, effectively communicating clinical value and supporting vaccination goals. The role requires strong customer engagement skills, scientific fluency, and the ability to translate clinical data into meaningful conversations that drive immunization impact. The ISH will report to the Vaccine Sales Director collaborate closely with field and account leadership roles (e.g., Vaccine Account Manager, Vaccine Account Director, Vaccine Account Lead, Vaccine Sales Lead, National Account Lead) to ensure coordinated and compliant execution.
Responsibilities:
Drive HCP Demand and Communicate Product Value
Engage HCPs across pediatric, internal medicine, family practice and health departments to communicate the clinical value and benefits of GSK vaccines using approved materials.
Build and maintain deep expertise in vaccine therapeutic areas, GSK products and competitors
Support peer-to-peer educational programs, conventions, and speaker events to enhance vaccine awareness and recommendation
Customer Engagement and Pull through
Tailor engagement strategies based on local practice dynamics and HCP/account needs
Ensure pull through across pediatric and adult segments for both private and public vaccination, including stocking, in-office vaccination and/or a strong referral process
Partner with Vaccine Account Managers to drive product pull through within Public Awardees, Health Systems and other contracted accounts, following customer engagement guidelines as provided by customers or Account Managers
Influence the uptake of publicly funded vaccines by engaging with HCPs/staff and health department & VFC program managers, and develop knowledge of their immunization goals and funding cycles
Support accounts with their ordering and inventory management needs as appropriate
Work with Account managers to appropriately educate/communicate HCPs/staff on HS policies
Identify and address barriers to contract execution and utilization, providing actionable feedback
Cross-Functional Collaboration & Barrier Resolution
Partner with cross-functional teams (e.g., Market Access, Medical Affairs, Account Teams) to ensure aligned and compliant execution.
Help identify and address barriers to vaccine access, reimbursement or workflow integration
Provide actionable field insights to inform local strategy, optimize resources, and enhance execution.
Operational Excellence and Compliance
Uphold GSK’s standards for compliant, high-quality customer engagement in line with company policies and healthcare regulations.
Participate in business reviews and team huddles to assess progress and identify opportunities
Maintain accurate CRM documentation and activity records per compliance and field standards
Success Metrics & Key Performance indicators:
Commercial Results: Achieve assigned territory sales, immunization rates and market share targets
Key Activity metrics: Activity metrics (e.g. customer reach, frequency), progress on Good Selling Outcomes, utilization of key educational assets
100% compliance with documentation in CRM systems and GSK policies
Completion of selling excellence and product related training programs and modules
Why you?
Basic Qualifications:
Bachelor’s Degree
Minimum 2 years of business-to-business or pharmaceutical sales experience
Ability to travel domestically as necessary
Valid driver’s license and willingness to drive (essential function of this role)
The selected candidate will be hired at the appropriate level based on experience:
Immunization Specialist (grade 8): Minimum 2 years business-to-business or pharmaceutical sales experience
Senior Immunization Specialist (grade 7): 5+ years business-to-business or pharmaceutical sales experience
Preferred Qualifications:
Minimum 2 years of vaccines sales experience
Strong track record of high-level performance and consistent achievements –
Strong account-selling skills, including business-to-business experience in a healthcare
Demonstrated competency of science, business acumen, and customer engagement
Knowledge and experience in a healthcare setting
Demonstrated learning agility
Key Skills/Competencies:
Advanced business acumen and analytical skills to diagnose opportunities
Self-directed and organized with the ability to adapt and change in a shifting environment
Impact and influence with customers to mobilize action plans
Ability to quickly identify issues and develop recommendations for timely, compliant resolution
Location: This is a field-based position. The percentage of travel will be determined by customer location in relation to the geographic location of the successful candidate.
#LI-GSK
#LI-Remote
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Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees.
Why GSK?
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.
People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.
Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us at [email protected] where you can also request a call.
Please note should your inquiry not relate to adjustments, we will not be able to support you through these channels. However, we have created a Recruitment FAQ guide. Click the link where you will find answers to multiple questions we receive
GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.
Important notice to Employment businesses/ Agencies
GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.
Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, GSK may be required to capture and report expenses GSK incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure GSK’s compliance to all federal and state US Transparency requirements. For more information, please visit the Centers for Medicare and Medicaid Services (CMS) website at
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