Marketing Specialist - East

Lucid Motors
Michigan
Leading the future in luxury electric and mobility

At Lucid, we set out to introduce the most captivating, luxury electric vehicles that elevate the human experience and transcend the perceived limitations of space, performance, and intelligence. Vehicles that are intuitive, liberating, and designed for the future of mobility.

We plan to lead in this new era of luxury electric by returning to the fundamentals of great design – where every decision we make is in service of the individual and environment. Because when you are no longer bound by convention, you are free to define your own experience.

Come work alongside some of the most accomplished minds in the industry. Beyond providing competitive salaries, we’re providing a community for innovators who want to make an immediate and significant impact. If you are driven to create a better, more sustainable future, then this is the right place for you.

We are seeking a hands-on, community-focused Marketing Specialist to join our Studio and Brand Experiences team.

Reporting to the East Region Marketing Manager, this role executes high-impact local events, partnerships, and immersive brand experience activations designed to drive awareness, studio traffic, and authentic community engagement. As the face of Lucid in the region, you bring national strategies to life through compelling local activations and exceptional on-site execution.

This role is ideal for someone who thrives in the field, enjoys building relationships, and takes pride in delivering premium, well-run activations.

Location: U.S. (Regional Travel Required) Reporting to: Studio and Brand Experiences – Marketing Manager East

You Will

  • Execute local community events and brand experience activations aligned with regional and national field marketing strategies.
  • Support assigned regional studios with events, partner activations, community experiences, and key brand moments.
  • Ensure studios are informed, prepared, and equipped to deliver experiences that meet brand standards.
  • Manage on-site execution, including setup, show flow, customer engagement, and breakdown.
  • Build and maintain local community and brand partnerships, identifying opportunities for ongoing collaboration.
  • Partner cross-functionally with Retail Operations, Field Sales, Creative Marketing, and Marketing Managers to align on priorities.
  • Support local Owners Club experiences and loyalty-focused activations.
  • Capture local content (photos, stories, testimonials) to support broader marketing and storytelling.
  • Track attendance, engagement, and feedback, delivering timely post-event reporting and insights.
  • Uphold brand standards across all local executions and studio experiences to ensure a premium customer experience.

You Bring

  • Bachelor’s Degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
  • 2–5 years of experience in field marketing, sales, community marketing, event execution, or brand ambassador roles.
  • Strong interpersonal skills with the ability to build relationships in local markets.
  • Experience supporting live events and on-site execution.
  • Highly organized with strong attention to detail.
  • Comfortable working evenings and weekends as required by event schedules.
  • Willingness to travel locally within assigned region.
  • Passion for community building, customer experience, and luxury brands.

At Lucid, we don’t just welcome diversity - we celebrate it! Lucid Motors is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, national or ethnic origin, age, religion, disability, sexual orientation, gender, gender identity and expression, marital status, and any other characteristic protected under applicable State or Federal laws and regulations.

Additional Compensation and Benefits : Lucid offers a wide range of competitive benefits, including medical, dental, vision, life insurance, disability insurance, vacation, and 401k. The successful candidate may also be eligible to participate in Lucid’s equity program and/or a discretionary annual incentive program, subject to the rules governing such programs. (Cash or equity incentive awards, if any, will depend on various factors, including, without limitation, individual and company performance.)

By Submitting your application, you understand and agree that your personal data will be processed in accordance with our Candidate Privacy Notice. If you are a California resident, please refer to our California Candidate Privacy Notice.

To all recruitment agencies : Lucid Motors does not accept agency resumes. Please do not forward resumes to our careers alias or other Lucid Motors employees. Lucid Motors is not responsible for any fees related to unsolicited resumes.
Posted 2026-04-09

Recommended Jobs

Engineering Technician - Tech 1

Avero
Dowagiac, MI

Job Description Job Description Engineering Technician - Dowagiac, MI (Direct Hire) Job Summary We are hiring an Engineering Technician (Entry-Level / Trainee) to support manufacturing and p…

View Details
Posted 2026-03-20

Financial Advisor

MassMutual Great Lakes
Southfield, MI

MassMutual Great Lakes is excited to welcome driven, entrepreneurial advisors and professionals who want to scale their practice to new heights or build a meaningful career in financial planning whil…

View Details
Posted 2026-01-08

Medical Assistant/ CNA

ComForCare Home Care - Jackson/Adrian/Monroe
Adrian, MI

Job Description Job Description Benefits: ~ Flexible schedule Immediate need for a CNA/Medical Assistant in the Tecumseh / Adrian area. Please apply ASAP. Starting pat $15 per hr. Part tim…

View Details
Posted 2026-04-05

Security Manager (Information Security)

LG Energy Solution
Michigan

Title:  Security Manager Reports to: Admin Team Leader Location:  Holland, MI Summary This position will lead the Information Security Organization and communicate with…

View Details
Posted 2026-03-15

CLAS - Academic Advisor (Term-Funded)

Grand Valley State University
Allendale, MI

The College of Liberal Arts and Sciences (CLAS) Academic Advising Center seeks to hire a short term entry-level professional Academic Advisor. Short-term positions will be fully-benefitted; position…

View Details
Posted 2026-04-09

Automotive Service Technician

Ypsilanti, MI

Salary: $25/hr - $30/hr & Excellent Benefits Automotive Service Technician Schedule: Monday – Friday, 8:00 AM – 5:00 PM Position Summary This role offers the opportunity to build a meani…

View Details
Posted 2026-03-11

Strategic Marketing Senior Manager

Celanese
Auburn Hills, MI

Overview: We are seeking a commercially driven and strategically minded Strategic Marketing Senior Manager to join our team in Auburn Hills, MI. This role demands clear leadership in developing an…

View Details
Posted 2025-12-30

Flex Security Officer

GardaWorld
Southfield, MI

GardaWorld Security Services is Now Hiring a Flex Security Officer! Ready to suit up as a Flex Security Guard What matters most in a role like this is your ability to adapt from one mission t…

View Details
Posted 2026-04-02

Validation Engineer - Mason Area

The Pivot Group
Mason, MI

Validation Engineer | Mason, MI Salary Range: $72,000 - $111,000 depending on experience Are you a dedicated professional with a passion for excelling in validation engineer? The P…

View Details
Posted 2026-03-18

Building & Machine Maintenance Technician

Active Staffing Services
Allegan, MI

OnStaff USA (An Active Staffing Company) Allegan, MI Area | Temp-to-Hire OnStaff USA is recruiting a Building & Machine Maintenance Technician for a long-standing custom metal fabrication facil…

View Details
Posted 2026-04-09