Territory Manager - Greater Western Michigan

BioTAB Healthcare
Grand Rapids, MI

TERRITORY MANAGER
For more than 20 years, BioTAB Healthcare, LLC has supported patients with lymphatic, wound, and circulatory disorders through proven treatment solutions. Headquartered in Missouri, we provide pneumatic compression devices and personalized service to help improve patient outcomes and quality of life. As a family-owned company, we take pride in delivering expert care with a personal touch service.
The Territory Manager focuses on building and maintaining relationships with clinicians for pneumatic compression device sales and expanding the customer base within their assigned territory. This role requires a comprehensive understanding of the entire patient process and revenue cycle for all insurance payers including the criteria to qualify patients under CMS guidelines, private payer copays, deductibles, and the required documentation. You will also provide oversight to the Associate Territory Managers and Patient Educators who provide World Class service to patients and healthcare professionals.

Key Responsibilities
Knowledge of healthcare regulations and insurance processes:
• Providing clinical support to accounts during the evaluation process.
• Developing and maintaining expertise in the company's products.
• Presenting clinical evidence related to the products.
• Staying updated on industry trends, compliance requirements, and new products.
Sales and Business Development
• Developing and implementing sales strategies to meet or exceed sales targets and quotas.
• Identifying and pursuing new business opportunities, including prospecting and acquiring new clients through
cold calling, networking, and other sales techniques.
• Driving regional sales, training and managing ATM & Patient Educators.
• Collaborating with various departments and offices to ensure that sales goals are met.
• Participates in HQ calls with the Patient Processing team.
• Completing administrative duties, such as call reports, sales reports, and forecasts.
• Managing expenses within territory budgets.
• Building and maintaining relationships with healthcare providers and other referral sources.
• Educating healthcare professionals & patients about the company's products and services by providing product
demonstrations and training to clinicians, staff and patients.

Compliance: Ensures strict compliance with all applicable healthcare regulations, financial standards, and internal
policies, including but not limited to CMS and OFCCP guidelines for patient intake, data management, Quality
Management System, documentation, and training.
Management of People: To include hiring, training, and performance management, absence and metrics
dissemination, product knowledge.
Strong communication and interpersonal skills: To interact effectively with patients, families, and healthcare
professionals.
Excellent organizational and time management skills: To manage a high volume of referrals and ensure timely
processing of information. Self-motivated, results-driven, and highly organized.
Attention to detail: To ensure accuracy in patient records and insurance information.

Qualifications
• Bachelor's degree or equivalent experience.
• Proven track record of success in outside sales, particularly in healthcare or medical device sales.
• Strong communication, negotiation, and interpersonal skills.
• Ability to build strong relationships with clients and healthcare professionals.
• Proficient in SalesForce, MS Office, Apple products.

Job Requirements & Physical Demands
• Must be able to lift 40 pounds, must be able to lift 40 pounds from the floor and lift to waist level.
• Must be able to kneel, stoop, climb stairs and reach with hands and arms.
• Ability to travel frequently within the assigned territory to patient’s homes, and healthcare facilities with long
hours spent in vehicles.
• A valid driver’s license, automobile insurance, and clean driving record.
• Candidates must pass an extensive background check.
• Able to obtain the necessary immunizations and the records required to gain access to the facilities within
assigned territory.
• Strict adherence to HIPAA, Medicare Fraud, Waste, and Abuse and privacy regulations in all patient interactions.

This job description outlines essential duties but is not exhaustive. Employees may be assigned other tasks. All
duties are subject to modification for disability accommodation. Successful performance requires specific skills and
abilities. This document sets minimum requirements and does not imply an employment contract. The company is
an equal opportunity employer, drug-free workplace, and complies with ADA regulations as applicable.

Posted 2026-08-07

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