Regional Manager

Job Description

Job Description

Position Description: Job Summary:
Are you a dynamic real estate professional with a proven track record in sales and leasing? Join our team at M. Shapiro Real Estate as a Regional Sales and Leasing Manager and play a pivotal role in driving occupancy, revenue growth, and resident satisfaction across our portfolio of manufactured housing communities. As a visionary leader, you will orchestrate comprehensive leasing strategies, foster a high-performing team, and shape the future of our leasing operations.
Key Responsibilities:
\tStrategic Leadership: Develop and execute innovative leasing and marketing strategies that exceed occupancy and revenue targets for assigned communities.
\tTeam Development: Lead and mentor a team of Leasing Consultants, providing tailored training, ongoing support, and performance evaluations to maximize individual and collective achievements.
\tCollaborative Excellence: Collaborate seamlessly with regional managers, property teams, and maintenance staff to ensure a seamless resident journey from move-in to move-out.
\tMarket Insight: Stay attuned to market trends, competition, and rental rates to craft pricing strategies and targeted marketing campaigns.
\tCommunity Alignment: Regularly visit properties to ensure leasing and marketing efforts align with community objectives and uphold presentation standards.
\tNetwork Expansion: Develop and manage a network to generate leasing referrals, strengthening our external presence in the local market.
\tResident Loyalty: Oversee the implementation of resident retention programs, cultivating elevated resident satisfaction and a strong sense of community.
\tMarketing Synergy: Collaborate with the marketing team to create compelling collateral, online listings, and social media campaigns that attract potential renters.
\tPerformance Reporting: Prepare and present comprehensive leasing reports to leadership, outlining performance metrics, market insights, and actionable strategies.
\tData Management: Maintain accurate records of leasing activity, resident communications, and market analysis data to inform decision-making.
\tTeam Culture: Foster a positive and collaborative work environment within the leasing team, promoting teamwork and professional growth.
Training and Development Responsibilities:
\tDevelop and execute comprehensive training programs for new and existing Leasing Consultants, ensuring they possess the skills and knowledge to excel.
\tCoordinate and lead training sessions on leasing techniques, customer service best practices, fair housing regulations, and company policies.
\tProvide ongoing coaching and mentorship to improve leasing strategies and customer interactions.
\tCollaborate with HR to onboard new Leasing Consultants and facilitate orientation sessions.
\tIncorporate industry trends and best practices into training programs for continuous improvement.
\tEvaluate training effectiveness through assessments, surveys, and performance metrics.
\tOrganize role-playing sessions and workshops to enhance leasing skills and negotiation tactics.
\tServe as a subject matter expert during training sessions and team meetings.
Required Skills/Abilities:
\tProven sales and leasing success within the industry.
\tExceptional leadership, team management, and communication skills.
\tProficiency in leasing and property management software.
\tIn-depth knowledge of local market trends, rental rates, and competitor analysis.
\tStrong negotiation skills and the ability to close deals effectively.
\tExcellent organizational skills with the ability to manage multiple priorities.
\tAnalytical mindset with the ability to interpret leasing data.
\tCustomer-focused approach with a commitment to outstanding experiences.
\tFlexibility to work weekends and evenings as needed.
Education and Experience:
\tAbility to travel is required.
\tMinimum of three years of sales and leasing experience in manufactured housing communities.
\tPrevious leadership or management experience is highly desirable.
\tKnowledge of fair housing laws and regulations.